General Insurance and Life Insurance in Australia 2010
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This slide deck provides direct answers to the important questions regarding consumer behaviour towards Financial Services products. This series of reports provides country specific data, set against a global backdrop, to ensure the reader knows What Consumers Want in their area of Financial Services.
The brief highlights the key findings of Datamonitor’s FS Consumer Insight survey for the general insurance and life insurance markets in Australia
Answers to key questions are provided such as product penetration, channel of choice, reasons for product & provider choice and important attributes
The slide deck also presents data across income and age groups to strengthen and deepen insight; ensuring analysis is relevant to every sectorYounger consumers are more driven by price when purchasing a general insurance product while older consumers show more motivation to go with an existing relationship with their provider.
General Insurance and Life Insurance in Australia 2010
Life insurance holding is well below the global average in Australia, with only 27% of consumers holding a life product, compared with 44% globally.
Life insurance holding is well below the global average in Australia, with only 27% of consumers holding a life product, compared with 44% globally.
The youngest consumers rate ‘stress-free’ and ‘simple’ highest as important attributes. Concern for an ethical provider also increases with age.
This slide pack provides data essential for FS providers wishing to better understand the needs and demands of their customers
Uncover white space opportunities across geographies, product sectors, channels and technologies
Better understand the “size of the prize” dictated by consumer choice and verify or challenge internal assumptions via an independent source
