Tuesday, January 11, 2011

Competing For Share Of Global Packaging Spend In 2010-2011: Supplier Marketing & Sales Strategies & Industry Outlook

Competing For Share Of Global Packaging Spend In 2010-2011: Supplier Marketing & Sales Strategies & Industry Outlook

“Competing For Share Of Global Packaging Spend In 2010-2011” is a new report published by ICD Research that analyzes how packaging suppliers and, converters’ media spend, marketing and sales strategies & practices and business planning will be shaped in 2010 to 2011 In an uncertain economic climate this report gives you access to the media channel spending outlooks, media budgets, marketing agency selection criteria, business challenges and sales tactics of leading packaging suppliers and converters. The report also identifies buyers and suppliers future growth, M&A and investment expectations. The research is based on an extensive survey of senior and C-level industry executives from our market leading panels.
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